With the increase in the number of advertising ways it becomes important to select the right medium to promote the product. One of the ways of advertising is ‘Signage’. Signage refers to the design or use of signs and symbols to communicate a message to a specific group, usually for the purpose of marketing. Signs are any kind of visual graphics created to display information to a particular audience. This is typically manifested in the form of way finding information in places such as streets or on the inside and outside of buildings. Signs vary in form and size based on location and intent.
The placement of the signage depends upon a number of factors which include the target audience, point of purchase customer visibility, the company profile and many other things. The main purpose of signs is to communicate, to convey information such that the receiver may make cognitive decisions based on the information provided. Light-emitting diode (LED) technology is frequently used in signs. As an advertising medium, Digital Signage works so well because it strikes the perfect balance between subtly and “in your face”. Digital Signage is a type of electronic display that is used to advertise and build awareness of new products. The images are displayed via LED, LCD monitors and may be projected as well.
Brand Me advertising is one of the best Signage companies in Dubai. Brand Me Advertising is a full service outdoor signage solution which includes design, fabrication, installation & maintenance provider and many more. Brand Me’s product offering ranges from Acrylic Signage, Metal Signage, Wooden Signage, LED Sign, Neon Sign, Architectural Signage, Retail Signage, Rooftop Signage, Billboard, Hoardings, Directional Signage, Way Finding Signage, Plotter-Cut Vinyl, Dimensional Letters/ Logos, Illuminated Signs, Structure Fabrication, Booth Signage & Graphics, Scoreboard, Barricades & Graphics, Window Vinyl, Canopies, Awnings, Laser Cutting, Water Jet Cutting, CNC Routing, Dimensional Fabrication, Etching & Engraving, Acrylic Embedment, Sandblasting, Fulfillment, Installation, Specialized Products.
The advantage of Signage is that it grabs attention in a more subtle way – Whereas traditional advertising methods such as television, print and radio capture attention in a more direct manner. The high definition displays combined with vivid colours and the ability to include elements such as news feeds and online video allows advertisers to break through the noise (associated with traditional advertising) and connect with customers.
So choose Brand Me the best advertising company in Dubai to promote your product through signage or any other medium