How to Grow your Small Business with Exhibitions

signage-(1)

Are you a start-up or a small business owner looking forward towards growing your business? If the answer is yes then exhibitions can surely help in transforming your business completely. Be it a product or a service, exhibitions can work wonders for your business.

They provide you with an opportunity to interact with potential customers and other individuals who might help you grow your business. By interacting face to face with these people there is a higher chance for creating brand awareness and brand identity in the market.

If you invested a good amount in PR activities or other business activities and are unsatisfied with the results, then exhibitions are a good option for you.

Read below to find out how an exhibition can benefit you

Business objectives that exhibitions can help achieve:

• They can help you in numerous ways like meeting face to face with your potential client helps to create a positive environment for you two to discuss in detail about your product or service. It can create a good impact on your potential buyer and you might even earn a loyal customer.

• Also, by exhibiting the products in exhibitions you can generate a good amount of direct sales.

• Exhibitions help you gather a good database of potential customers that you can use in future. This helps to keep interested buyers updated about your products & services.

• You also get a good opportunity to network with the industry specialists. This can help in expanding your business. If you own a retail business, exhibitions can be very beneficial for you as you can connect with a large number of wholesalers or distributors.

• You can also find an interesting concept or connect with someone who would love to collaborate with you.

• Creating a good looking exhibition will attract large number of audiences to your booth, thus increasing your popularity in the event. Here are some tips while designing a good exhibition stand:

Find out what the event organizers allow before designing an exhibition stand.

Consult a good designer or an exhibition stand company in Dubai that can help in designing a good looking exhibition stand that meets the needs & requirements of the organizer’s rule. Hiring a company is a good option as you can be rest assured of the outcome.

Make use of a laptop or a television in your booth to display your products. This can create a much better and stronger impact on your audience & can garner a lot of attention. Although, keep it simple and do not display too much content or data.

Make use of good lighting to enhance your booth. Good lighting is very crucial as it helps to make your product display look good. Also, it helps in gaining attention and gives you an added advantage over your competitors.

Looking out for an exhibition stand company to design an exhibition stand for you? Click here to know about the best exhibition stand makers in Dubai and get your stand designed at an affordable rate.

Advertisements

Ways to Attract more Traffic to your Exhibition Stands

exhibition-stand-design-company-dubai

Opposing at trade shows can occasionally be problematic. There are tons of doings taking place at each showing. Lights, visuals, gifts and other distractions possibly keep attendees away from staying at your stand. So how do you stand out in an eventful display hall and catch devotion of valuable leads? Exhibitors are continuously observing out for operative ways to beat the sound their contestants create. Here are approximately some tips as suggested by exhibition stand builders that will help you entice more companies and make a nonstop traffic flow of excellence leads:

 

1. Contact attendees

Ask display organisers for a complete list of attendees who listed for the event. Make definite you communicate with listed attendees and create a thrill a couple of weeks before the show starts. You can send them a custom-made email requesting to mark up for a one-to-one conference or an invite to meet you and your squad at the show. Follow-up with a welcoming email a couple of days beforehand the show and let all attendees know that you’re watching forward to meet them. Refer any freebies, rivalries and stand doings you will be presenting on your exhibition stand. This will generate enthusiasm and inspire visitors to stop by. Purchase your exhibition stand from the premium exhibition stand design companies Dubai has.

 

2. Remember your existing clients

Don’t undertake that your present clients will stopover at your stand. Their time is restricted and you have to make certain they have a decent reason to come and stopover by you. One way of doing this is to offer valued gifts. Somewhat your current clients will find valuable. It’s extremely likely that their bags are by now full of pens and key-rings that will perhaps land in a bin straightforward after the show, so make sure you give them somewhat worth keeping. You can also offer reductions on your merchandises or services. This will strengthen the association you have with your showing customers and make them feel more appreciated.

 

3. Promote before the show

Let everybody know that you’re appearing at the show. Advertising before the exhibition begins can make a big change to the amount of visitors you get. Keep your social media profiles up to date. Use the authorized show hashtag and seam online discussions on Twitter. Let everyone know the place of your stand and give individuals tell previews of your stand and new merchandises or services. If your exhibition stand comprises communicating games, freebies, hot drinks and snacks, make sure everyone knows! Keep an eye out for any commentaries and references and reply to them promptly. A lot of attendees strategize their day and who they’re going to call in advance. The added prospects perceive your publicity material before the show starts, the more probable it is that they will air for your display stand when they reach at the display venue.

 

To know about the best exhibition stands companies in Dubai, click here.

Other than excellent exhibition stand design, customer engagement is also important

Are you pretty optimistic about the exhibition happening in the town next month? You have booked the best stall there and arranged the top Expo stand builders for designing the exhibition stand.

Well, congratulations for taking these good steps but do you feel they are sufficient to achieve a number of leads you are expecting from the show?

Experts say that it is possible only if you manage to get proper customer engagement. You may be able to pull a large crowd to your stall by making the stand catchy. However, it will not yield significant results if the visitors do not remain engaged to your brand, service or product.

Exhibitions are the biggest platform to showcase your brand

In the modern world of competition, nobody wants to spare a chance to attract the customer. Advertizing campaign, marketing schemes and sponsorship of events are the effective ways of gaining visibility. However, exhibitions and trade fares are also quite useful.

The success of an exhibition is determined by the number of people visited. Does it mean the more is the footfall, the higher is the profitability?

It is not the number of people visited but the level of engagement of people in the stall that decides the profitability. Hence, you need expert Exhibition stand builders.

Pre-show engagement, keep the audience attracting much before the event

Experts say that pre-show engagement is also a crucial aspect. Therefore, entrepreneurs should list down two-three ideas before the show begins. These ideas should generate sufficient interest amongst the visitors.

Creating a buzz before the event is a winning idea. Typically, people use social networking websites, audio-visual media and print media for it. They also use curtain raisers, teasers, and opinion polls so that several people get to know about it.

Before the show begins, Exhibition stand construction company should spend time in understanding the audience and their preferences.

During the event, the stall should create curiosity

What do you expect from the stall? Well, it should be eye-catching and presentable. However, more than it, the stall has to make everyone curious about your company. People should feel the urge of coming to your stall.

Engaged customers guarantee good business. Use of modern technology and technical gimmicks give visibility. Ask Exhibition stand companies in Dubai about what it hot in the market.

The Best Outdoor Advertising Agency

A lot of money is spent every year on brand strategies, in an attempt to make consumers aware of different brands. From soft drinks to mobile phones, brand awareness influences the choice of the people while buying the products.Brand awareness is related to the functions of brand identities in consumer’s memory and can be reflected by how well the consumers can identify the brand under various conditions. Building brand awareness is the first basic step for any company serious about its brand strategy. Increased consumer awareness is only one element of developing a brand strategy, but it is the most important one. The marketer’s goal is to set the brand apart from its competition, to single it out and convince consumers of the brand’s merit.
In the past, marketing was very much a one-way communication. Companies and businesses would come up with clever ways to communicate their products to the clients, and potential customers would go through these ads and brochures. Eventually, some of them would come into the shop, restaurant or other corporate establishment for shopping, dining or browsing. However, with the development of technologyin the 21st century, interactive marketing has a tremendous presence in the world and can have seriously positive benefits for your business. Brand Me Advertising is a prominent advertising company in Dubai offering you printing services, display stands and all the latest outdoor advertising concepts you need to let your brand stand out from the others and stay ahead of competition. It provides Traditional & Digital Signage services to the clients that will benefit them being able to engage customers or audiences and extend the reach and effectiveness of marketing messagesIt has served several clients and has an extensive amount of experience in signage. It is best known for its creativity and creates one of the best Exhibition Stand Builders in Dubai. Outdoor advertising works well for promoting your product in specific geographic areas. Gain customer loyalty and make the customers interested in your products through Brand Me Advertising.

Link

Brand Your Product in a Right Way

Branding has become a very important aspect of promotion strategy. Branding gives your product a different identity. Simply put, a brand can literally change a ‘me too’ commodity into a ‘must have’ purchase, helping your product to stand out in an increasingly cluttered marketplace. Who would have thought it possible to brand water? The branding of mineral water is a perfect example of how branding exceeds the functional requirements of a product and taps into the inspirational lifestyle choices of the consumer.

Branding also helps in creating awareness about the product and ensures brand loyalty. But this all will only work if your product is branded in a right way. It is very important to ensure that the buzz created about product is positive. Incorporating branding strategies into your everyday business communication and customer experience will lead to better business and brand positioning.

Brand Me advertising is one such advertising company in Dubai which ensures branding of the product through various means. Branding is meant to make identifying, differentiating and remembering a product easier. Brand Me Advertising offers services ranging from naming to packaging, printing services to online media, promotions to exhibition stands. So now brand your product in a right way with Brand Me advertising.

Innovation is the motto of Brand Me Advertising

When was the last time you saw something new and innovative in outdoor advertising and really liked it?? Today when we go out we always find the same type of banners, same type of signage, same type of displays. Every ad has more or less the same message which is put up in a similar way. Due to this outdoor advertising has become boring and monotonous and people hardly notice the ads.

But Brand Me advertising is an advertising company in Dubai which provides creative and innovative outdoor advertising solutions to their clients. Even if your message is similar to that of the others then too Brand Me advertising will put it up in such a way that it will definitely grab more eyeballs. Brand Me advertising ensures their clients hundred percent visibility which in turn will help the clients to grow their business.

Brand Me advertising provides many services which include signage, exhibition stands, digital printing services, branding, interiors and LED services. At Brand Me advertising creation of innovative solutions and cutting edge visual communication for products is unique for every client. Brand Me advertising is one of the best advertising companies in Dubai which assures their clients to present their products in most creative and innovative way.

 

Advertising Company In Dubai

The number of brands is increasing by the day and every brand strives to stay ahead of the others. The only way a brand can stand out from the rest is by creating a unique branding strategy. Branding allows you to create an identity for a brand that is recognized by its consumers. By doing so, consumers can identify any particular brand from the rest. The better the branding, the better is the connect with its consumers. Setting up exhibition stands has recently become very popular as a branding strategy. Branding as a whole has more many advantages that ultimately lead to the success of any brand.

Brandme advertising is a prominent advertising company in Dubai offering you printing services, display stands and all the latest outdoor advertising concepts you need to let your brand stand out from the others and stay ahead of completion. Being one of the best exhibition stand builders in Dubai, they offer you premium advertising services that give a much required identity to your brand. We now know that branding is the most important part of advertising and forms the foundation of a personal connect with consumers. That could be the greatest advantage any brand could have. A brand that connects well, sells well.

Link

Signage Company | Advertising Company In Dubai | Outdoor Advertising | Exhibition Stand Builder

Signage Company | Advertising Company In Dubai | Outdoor Advertising | Exhibition Stand Builder

Brand Me Advertising is a full service – design, fabrication, installation & maintenance provider of all types of indoor and outdoor signage solutions. Located in Dubai – UAE, we specialize in providing contemporary signage solutions that will help your business get noticed.