signage-service

Why signage service is important for any business

Maybe you are just starting a new business, or you have an established business and want to rebrand. Or maybe you just want to improve your visibility and get the attention of probable customers. Whatever stage your business is at, signage should be a critical part of your marketing mix if you want to make an influence and create a solid visual brand. In Dubai, the demand for signage advertising services in Dubai is rapidly growing.
Good signage can help your business in a number of different ways like:

Branding and visibility

Customers more often tend to buy from a business they have heard of than one they haven’t. Noticeable, attention-grabbing signage uncovers your business to people who over time may become customers and helps you build a strong brand. Check out the best signage companies in Dubai.

 

Differentiation

Your signage can help to distinguish you from the competition and build a really exclusive brand. The more distinctive your signage, the more your business will stand out in the eyes of your probable customers and as long as your signage strengthens your unique point of difference, it can act as a salesperson who increase the sales figure of your business.

 

Functionality

Besides having a promotional purpose, your signage also has a useful role to play in helping direct people to your business and goods as well as informing them when you are having a sale or promotion. This can help you raise awareness of your marketing activities and improve your customers’ knowledge.

Benefits of signage over other forms of marketing

If you’re not sure whether you should invest in specialized signage for your business or update your existing signage, here are a few benefits that great signage can bring your business when compared to other forms of marketing:
Signage is a cost-effective marketing approach. While there may be an early outlay, once your signage has been created there are no further charges unlike many other forms of marketing that require ongoing care and updating. When you consider the number of people your signage will reach compared with other types of advertising, the level of publicity compared to the cost makes it an extremely worthwhile investment.
Unlike advertising or other marketing promotions which usually only run for a limited period of time, your business signage will be up and visible always, no matter what time of day or night it is.
Signage gives probable customers continued publicity to your brand. When they first see your signage, your probable customers might not be ready to buy your products or services but long-term exposure, as they walk or drive past your signage, often means that once they are ready to buy they are more likely to think about you or endorse you to their friends and colleagues.

These are the reasons why you need a signage for your business. There are many signage companies in Dubai that offer excellent signage services.

 

 

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Why Outdoor Advertising Proves Beneficial To SMEs

Do you believe that outdoor advertising is only for big firms? Below are certain reasons why outdoor advertising is beneficial to small and medium enterprises (SMEs).
• It Helps To Make Your Brand Stronger
Advertising on the lanes will help you to build your brand quickly. Generally people associate outdoor ads with professionalism and big money – how would amateurs probably manage to be sitting next to great brands? Moreover, revealing your name and your logo out in the open will make people remember it much easily.

• Outdoor Advertising Enables You To Get Power
While watching a video on YouTube or reading a magazine, you can perhaps choose whether to have a look at the ads or simply skip them totally. With outdoor advertising it is like this, you can’t just close your eyes and completely avoid the ads on the lanes.

• Frequency In Views Rises
Just having a glance of the ad will probably not influence anyone. Watching it twice a day while going to work will definitely have an impact on the mind. Targeting people’s main driving or walking routes such as junctions and main roads will result in lasting and repeated impressions.

• Targeting Gets Much Better
Usually, people are likely to shop on their regular routes to and from work. Not very frequently do consumers travel around new areas when it comes to spending their money or shopping. You can target the local community by informing them about your product and redirecting them to your business with effective outdoor advertising.

• Engage More Audiences
As an SME you may need to pull as much attention to your business as possible, and not only from your target demographic. With outdoor advertising you can catch almost everybody’s attention in a particular area. When you tend to buy an ad in a particular magazine, your ad will only be viewed by a specific audience.
Billboard ads outside common junctions as well as busy roads allow you to grab the attention of passers-by for couple of seconds. But, people sitting in public transportation are more expected than those sitting in their private car to have a glance through the window, since they are not involved in driving the vehicle. You need to be sure to grab their attention with appealing copy.
Are you the one looking out for top outdoor advertising agency in Dubai? Your search is now over because Brand Me Advertising, an advertising company in Dubai, ensures instant exposure of your brand to passers-by by their most effective Outdoor Advertising in Dubai. We ensure that our outdoor advertising is Big, Bold as well as Colorful so that it can grab the eyeballs of many. So when your product or service needs to be advertised in Dubai, then do remember us and we guarantee you that you won’t be disappointed!

Maximum Visibility with Outdoor Advertising

Outdoor advertising is the oldest form of advertising. It is basically all sort of advertising that attempts to influence the consumer while he is “outside of the home”. Be it while traveling in the metro or while taking tea break. Outdoor Advertising can be done anywhere be it in bus, airport, retail store,taxi, railway station,mall, etc.It is assumed that a human being devotes a third of his life outdoors. There are more people who are out of their homes than before, more cars per household, longer distances travelled and more time spent outside. Today there are more red lights, more traffic jams which leaves a person with idle time to look around at billboards.Not only can you reach mass viewers with Outdoor Advertising, but it also lets you target specific communities, ages, income levels,ethnic groups, etc.
The outdoor media comprises of outdoor advertising in numerous forms- such as posters, hoardings, billboards,etc. These can be stated as the traditional media options. There are non-standardized signs such as highway advertising, roadside signs and innovative mediums likemall advertising,transit advertising,etc. that all come under outdoors’ domain. Outdoor Advertising is supreme in its capability to supply long-lasting impressions, exposure, influence and frequency. Moreover, Outdoor Advertising communicates ideas at the lowest possible prices.Outdoor Advertising offers wide-ranging coverage and outstanding reach. It is the most observable media visible to everyone who goes outside to work, shop, play or study
Are you the one looking out for Outdoor Advertising in Dubai? Then Brand Me Advertising is the one for you who are one of the top outdoor advertising agencies in Dubai. Through outdoor advertising we ensure constant exposure of your brand. Outdoor advertising is unique because no other type of advertising permits your message to be exhibited 24 hours a day and seven days a week. We provide outdoor advertising which is Big, Bold and Colourful and is always on and always visible. We have also adapted to new technologies which have permitted faster production processes and quicker posting schedules. Throughoutdoor advertising we offer a continuous reminder, keeping your name, service or product fresh in your target user’s mind hence influencing your customers when they are on their way tobuying.
There are a lot of Advertising companies in Dubai but out of the rest Brand Me Advertising is the finest to create brand awareness and make your brand the best and the top from the others.

Benefits of display stands

Any marketer will be able to tell you the significance of display advertising, whether it is used in a trade show, exhibition, fair, road show, and store or kept to a cash counter. If properly used, display stands are one of the best and the cheapest forms of advertising that is difficult to miss. Today the display stands are portable and therefore it becomes easy to manage. From a functional perspective, a display should focus on the consumer’s wish to purchase goods and should grab the attention, interest, desire, memory, and a series of mental activities.

In addition to color, text, graphics, and other elements of interior design the display stand embodies the use of POP advertising functions. A display of goods must be met to convey information and the sales functions of goods and should have a personal style and structure design.

Brand Me Advertising is proud to have designed & produced display stands for many leading FMCG Companies. They have also designed stands which are used in supermarkets and hypermarkets for selling goods. Brand Me advertising is one of the leading advertising agencies in Dubai. Designing an attractive and informative product display stand and executing the fabrication of it with expertise and completing the installation on time is an everyday practice at Brand Me Advertising.

Brand Me advertising not only designs custom display stands but they also offer a wide range of portable stands which are convenient for taking to different places like events, exhibition, overseas, etc. So for the best results of display stands contact Brand Me.

All about “Signage” at Brand Me Advertising in Dubai

With the increase in the number of advertising ways it becomes important to select the right medium to promote the product. One of the ways of advertising is ‘Signage’. Signage refers to the design or use of signs and symbols to communicate a message to a specific group, usually for the purpose of marketing. Signs are any kind of visual graphics created to display information to a particular audience. This is typically manifested in the form of way finding information in places such as streets or on the inside and outside of buildings. Signs vary in form and size based on location and intent.

The placement of the signage depends upon a number of factors which include the target audience, point of purchase customer visibility, the company profile and many other things. The main purpose of signs is to communicate, to convey information such that the receiver may make cognitive decisions based on the information provided. Light-emitting diode (LED) technology is frequently used in signs. As an advertising medium, Digital Signage works so well because it strikes the perfect balance between subtly and “in your face”. Digital Signage is a type of electronic display that is used to advertise and build awareness of new products. The images are displayed via LED, LCD monitors and may be projected as well.

Brand Me advertising is one of the best Signage companies in Dubai. Brand Me Advertising is a full service outdoor signage solution which includes design, fabrication, installation & maintenance provider and many more. Brand Me’s product offering ranges from Acrylic Signage, Metal Signage, Wooden Signage, LED Sign, Neon Sign, Architectural Signage, Retail Signage, Rooftop Signage, Billboard, Hoardings, Directional Signage, Way Finding Signage, Plotter-Cut Vinyl, Dimensional Letters/ Logos, Illuminated Signs, Structure Fabrication, Booth Signage & Graphics, Scoreboard, Barricades & Graphics, Window Vinyl, Canopies, Awnings, Laser Cutting, Water Jet Cutting, CNC Routing, Dimensional Fabrication, Etching & Engraving, Acrylic Embedment, Sandblasting, Fulfillment, Installation, Specialized Products.

The advantage of Signage is that it grabs attention in a more subtle way – Whereas traditional advertising methods such as television, print and radio capture attention in a more direct manner. The high definition displays combined with vivid colours and the ability to include elements such as news feeds and online video allows advertisers to break through the noise (associated with traditional advertising) and connect with customers.

So choose Brand Me the best advertising company in Dubai to promote your product through signage or any other medium