Make your brand highly visible by using cost and energy efficient LED lighting

In the highly competitive and dynamic market scenario today, you can’t afford to lose attention of a single customer. When everyone else is there in the arena, you have to present yourself in a unique manner. Statistics say that outdoor advertising is an age-old marketing technique that has proven its utility and effectiveness. It gives a chance to attract many eyeballs in relatively fewer bucks. There has been a great improvement in it and today we have attractive, eye-catching digital signage to attract the audience.
It is not a wise thinking to rely on in-house marketing efforts. Since you aren’t the expert, hire a professional company offering efficient Outdoor Advertising in Dubai. It has the knack of communicating only relevant information to the viewers without diverting their attention. With the right use of digital signage, they convey the message quite well.

Easy to use, and quick to update digital signage are talk in the town

When you hire a proficient signage advertising services in Dubai, it performs a detailed analysis based on your requirements. Right from physical parameters such as type, color, and illumination of the signage, they decide about the best places to display the signage and frequency of update. Modern signage boards predominantly use LED lights due to long-lasting performance and extended life. Cost-effectiveness is the most important aspect today. No wonder, majority of signage use LED lighting.
(i). LED is brighter than conventional neon lights. They last longer and require less energy. LED lights are brighter than other sources of light.

(ii). When you wish to change the content, fonts or images; LED makes it quite easy.

(iii). It is estimated that LED lights last up to 100,000 hours. They need almost no maintenance, and they are not as fragile as neon lights.

(iv). Easy and flexible LED lights are environment-friendly as well. They convert electrical energy into light energy without the need for any medium. LED generates no heat energy. No wonder,signage companies in Dubai prefer them for all types of applications.

When you need long-lasting, attractive digital signage to advertize your product or services effectively, LED lighting is the best. Good-quality signage company in Dubai used LED nowadays. Though they work without trouble for years, one needs to replace them if the light flickers or becomes blurry. Since cost of LED lights have dropped considerably, they will become further affordable in the coming years.

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Hosted signage, how is it great for you?

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In the modern era of information technology, you can’t remain aloof about what is happening in the competitive marketplace? Your business can’t remain laggard when others follow the technology f tomorrow. Digital Signage Dubai is the buzzword today. It becomes an unavoidable thing for every industry. You reach the maximum eyeballs by offering messages in a compelling and visually attractive manner. When your brand is presented using high-quality signage, you get high productivity at a low price.
Hosted signage, the new wave

When you have great tools like Cloud Technology handy, it is possible to bring enterprise-level signage solutions in a cost-effective manner by hiring signage companies in Dubai. Hosted services are suitable for the complete spectrum of business ranging from small-scale to MNCs. While a lot of gung-ho about it, many entrepreneurs are still unaware of the incredible power of hosted signage. Here are three most prominent benefits that make it a valuable asset:

1. Quick deployment: The Signage company in Dubai uses Hosted signage, the modern technology that makes fast deployment possible. The old approach takes quite some time in launching the signage project. Since there is a big gap between the investment and return on investment, it is not economically viable. Hosted signage, on the other hand, takes very less time to implement, and the results are almost instantaneous. Lightweight, cloud-powered systems bring a revolutionary change in the way signage is done.

2. The least involvement of top business leaders: With the exposure of digital signage and cloud computing, and further emphasis on hosted service to on-premise signage; top-level management need not involve in the process of decision making. It is a good sign for the business because they will have more time in decision making than operational issues. When the external partner takes care of the execution part, they can focus on the content part.

3. It opens innumerable opportunities: 3. Reports say that hosted signage using cloud technology is at the preliminary stage, and there is a huge potential untapped. A large number of trends will emerge in the organizational landscape. Internet of the things, for example, is the future niche. As entrepreneurs become well-informed about it, they develop a high degree of confidence for investment.

It is the time when business owners should change the perception and understand the true value of cloud and hosted signage. Cloud-savvy organizations can extract the maximum benefit out of it by hiring state-of-the-art signage advertising services in Dubai.

Steps To Reach To Your Appropriate Target Audience

Features such as clarity and design of your particular message are the most important facts when it comes to the achievement of your ad, but only if the campaign is able to reach the appropriate audience. So, before designing your campaign, you should first properly define your audience and their precise habits. Do not let your ad speak out to ears that aren’t hearing!

There are three key questions you need to ask yourself:
1. Who is your target audience?
You need to keep in mind things like:
Age
Income Level
Gender
Ethnicity
Sexuality
Family Role (mothers, grandparents, etc.)

2. What is their lifestyle like?
Lifestyle is the distinctive way of life of an individual, culture or group. It describes consumers and thus it shouldn’t be ignored when developing your marketing plan.
When selecting a location for the particular ad, think of your targeted individuals and the locations they go to and not just the busy areas.
So for that you need to make sure to answer the following questions:
Where do they actually spend their free time?
Cinemas
Gyms & sports grounds
Theatres
Universities
Museums & exhibitions
Public spaces (parks, markets)
Concerts

What are their travelling routes?
High streets
Train Stations
Bus stops/routes
Airports
Underground stations
Junctions

Where do they usually shop?
Shopping centres
Local markets
Supermarkets
High streets (e.g. Oxford Street)

3. When should you actually advertise?
You need to take into consideration the time span your audience would most likely be interested in your particular product. If you want to increase the sales of your flower shop, festive days are your best bet. Likewise, all businesses can take advantage of the bank holidays, when ads get more witnessed, as more people are passing the roadways. Here are some more thoughts:
Back to school period
Valentine’s day
Father’s/ Mother’s day
Religious holidays
Sales periods
Bank holidays
To sum up, in case you want to effectively target specific age groups you need to know exactly where and when to advertise. So think of the particular points listed above when planning your campaign to get assurance that your ad will be an achievement.
Brand Me Advertising who is a well known advertising company in Dubai will help you reach your target audience with our latest technology. When you create your signage, you should create it considering your target audience and now you can get advantage of the best signage company in Dubai. We do not provide you with usual material for advertising; we offer you something new and unique so that people will remember your brand well. There are many signage companies in Dubai but you will find uniqueness in our services.

Certain Tips for Effective Use of AV on Your Display Stand

Audio and visual effects are one of the best ways to prompt your exhibition space. Colour graphics can work really well, but at times you need a little extra boost to be the best in the crowd of many. Effectively applying audio, video andlight can increase your chances for success. Here are certain tips for effective use of AV on your display stands:
Tip 1: Enable Your Product To Be In The Spotlight
Use effective lights to light up your product. Event attendees want to see what is available with you, so make is as noticeable as possible with lighting. You can highlight aseparate floor model or use an entire row of lights to brighten a shelf or any other display surface.

Tip 2: Don’t Blast & Irritate Attendees with Audio
If you have certain music or any other audio playing in your booth, be aware of the volume. You should not turn up the volume level that is uncomfortable and which scares the attendees. Maintain an appropriate level of audio that’s audible but not loud and irritating

Tip 3: Try Avoiding Washed Out Colours in Displays
Light that is too bright or powerful can washout colours and may result in items to look lacklustre. Make sure the right and appropriate level of lighting is generated for more visual effect. This may even include lowering ordimming them.

Tip 4: Keep Video Quality as High as Possible
In case your budget is low you may be interested to throw together a video at home. This could prove to be a loss to you if the finished product looks too unprofessional. Video quality is significant if you wish your visual media to have aninfluentialeffect. You may probably be better off with no video rather than presenting a low quality video to the viewers.

Tip 5: You Must Not Rely Completely on Audio to Get Your Message Out
Use audio as anadditionalfactor, not the chief delivery system for your communication. It’s not that easy to speak to strangers, specifically if you are too shy or very self-conscious, nevertheless it’s a must at an exhibition. You need to make sure you combine audio andvisual factors with human interaction to send a really strong message that’s more probable to convert attendees into warm leads.

Tip 6:Generate Videos at the Event and Even Share Them
You need to generate interest throughout and after the event by recording short videos of attendees that are visiting your booth. You can even capture pictures that can make your space look popular andbusy then upload them to your social media pages as well as yourwebsite. You can even upload on the spot from your smartphone during the particular event to generate a stir on social networks.
Brand Me Advertising is one such advertising company in Dubai who are known for their best display stands advertising services. We have produced anddesigned display stands for many top FMCG Companies. We help our clients in Dubai by help them create brand awareness for their products or services by advertising in Dubai. For any advice you can call us right now on 00971 55 2177280 or you can also write to us on info@brandmeadvertising.com.

Maximum Visibility with Outdoor Advertising

Outdoor advertising is the oldest form of advertising. It is basically all sort of advertising that attempts to influence the consumer while he is “outside of the home”. Be it while traveling in the metro or while taking tea break. Outdoor Advertising can be done anywhere be it in bus, airport, retail store,taxi, railway station,mall, etc.It is assumed that a human being devotes a third of his life outdoors. There are more people who are out of their homes than before, more cars per household, longer distances travelled and more time spent outside. Today there are more red lights, more traffic jams which leaves a person with idle time to look around at billboards.Not only can you reach mass viewers with Outdoor Advertising, but it also lets you target specific communities, ages, income levels,ethnic groups, etc.
The outdoor media comprises of outdoor advertising in numerous forms- such as posters, hoardings, billboards,etc. These can be stated as the traditional media options. There are non-standardized signs such as highway advertising, roadside signs and innovative mediums likemall advertising,transit advertising,etc. that all come under outdoors’ domain. Outdoor Advertising is supreme in its capability to supply long-lasting impressions, exposure, influence and frequency. Moreover, Outdoor Advertising communicates ideas at the lowest possible prices.Outdoor Advertising offers wide-ranging coverage and outstanding reach. It is the most observable media visible to everyone who goes outside to work, shop, play or study
Are you the one looking out for Outdoor Advertising in Dubai? Then Brand Me Advertising is the one for you who are one of the top outdoor advertising agencies in Dubai. Through outdoor advertising we ensure constant exposure of your brand. Outdoor advertising is unique because no other type of advertising permits your message to be exhibited 24 hours a day and seven days a week. We provide outdoor advertising which is Big, Bold and Colourful and is always on and always visible. We have also adapted to new technologies which have permitted faster production processes and quicker posting schedules. Throughoutdoor advertising we offer a continuous reminder, keeping your name, service or product fresh in your target user’s mind hence influencing your customers when they are on their way tobuying.
There are a lot of Advertising companies in Dubai but out of the rest Brand Me Advertising is the finest to create brand awareness and make your brand the best and the top from the others.

All about “Signage” at Brand Me Advertising in Dubai

With the increase in the number of advertising ways it becomes important to select the right medium to promote the product. One of the ways of advertising is ‘Signage’. Signage refers to the design or use of signs and symbols to communicate a message to a specific group, usually for the purpose of marketing. Signs are any kind of visual graphics created to display information to a particular audience. This is typically manifested in the form of way finding information in places such as streets or on the inside and outside of buildings. Signs vary in form and size based on location and intent.

The placement of the signage depends upon a number of factors which include the target audience, point of purchase customer visibility, the company profile and many other things. The main purpose of signs is to communicate, to convey information such that the receiver may make cognitive decisions based on the information provided. Light-emitting diode (LED) technology is frequently used in signs. As an advertising medium, Digital Signage works so well because it strikes the perfect balance between subtly and “in your face”. Digital Signage is a type of electronic display that is used to advertise and build awareness of new products. The images are displayed via LED, LCD monitors and may be projected as well.

Brand Me advertising is one of the best Signage companies in Dubai. Brand Me Advertising is a full service outdoor signage solution which includes design, fabrication, installation & maintenance provider and many more. Brand Me’s product offering ranges from Acrylic Signage, Metal Signage, Wooden Signage, LED Sign, Neon Sign, Architectural Signage, Retail Signage, Rooftop Signage, Billboard, Hoardings, Directional Signage, Way Finding Signage, Plotter-Cut Vinyl, Dimensional Letters/ Logos, Illuminated Signs, Structure Fabrication, Booth Signage & Graphics, Scoreboard, Barricades & Graphics, Window Vinyl, Canopies, Awnings, Laser Cutting, Water Jet Cutting, CNC Routing, Dimensional Fabrication, Etching & Engraving, Acrylic Embedment, Sandblasting, Fulfillment, Installation, Specialized Products.

The advantage of Signage is that it grabs attention in a more subtle way – Whereas traditional advertising methods such as television, print and radio capture attention in a more direct manner. The high definition displays combined with vivid colours and the ability to include elements such as news feeds and online video allows advertisers to break through the noise (associated with traditional advertising) and connect with customers.

So choose Brand Me the best advertising company in Dubai to promote your product through signage or any other medium

Signage – The new language of advertising.

When it comes to advertising a service or a product, there are various ways one can advertise the product/service. Indoor and outdoor advertising, LED screens, signage services, display stands, exhibition stands and many more ways through which you can advertise your product or service. Here we would throw some light on Signage services. Signage is one of the most effective ways to advertise your product or service. Signage literally means ‘signs collectively, especially commercial or public display signs.’ Here signs can be any visual graphics that help represent a product or service. Signage can be in any form, sign boards, sticker signs, boards that give direction to a particular place or a store. These do not specifically have to be of a particular shape or design, the creative the design, more is the visibility achieved for the product/service.

While you go shopping and as soon as you enter a mall you see a sticker on the floor in the shape of an arrow pointing ahead, with a brand name written on the sticker. You go further and there is bench with the sticker of a man lying on the bench wearing the clothes of the same brand name on the arrow. Now you sit on that bench and you see a banner right opposite the bench with the same brand name. You’d definitely get curious about it, and out of this curiosity you would at least go into the store to have a look at what is it all about. Such is the ability of a well planned and creatively designed signage.

There are several advertising companies in Dubai that offer signage services. It is very important for you to assign the job of creating such impressive and creative signage to a professional since they have the correct knowhow of what would work best and where. If you are in Dubai and you wish to create a wave for your product/service through signage services, you can search for signage companies in Dubai or signage companies in UAE. Brand me advertising is one of the leading companies that create impressive signage to advertise a product/service.

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Signage Company | Advertising Company In Dubai | Outdoor Advertising | Exhibition Stand Builder

Signage Company | Advertising Company In Dubai | Outdoor Advertising | Exhibition Stand Builder

Brand Me Advertising is a full service – design, fabrication, installation & maintenance provider of all types of indoor and outdoor signage solutions. Located in Dubai – UAE, we specialize in providing contemporary signage solutions that will help your business get noticed.