Want to reap maximum benefits from the exhibition? Know about the best strategies

In spite of having superior products and services, a poor visual appeal of Custom made exhibition stands makes your presence ineffective. Experts vouch for a “Wow” factor if you want to stand heads and shoulders above the competition. It is critically important to create the first impression effectively. Creating an eye-catching exhibition stand that attracts many eyeballs and brings phenomenal ROI is an art. Exhibition stand builders know the tricks and trends of making stands that offer a real visual treat to the spectators. With the experience of showcasing products and services on several platforms, they gain more and more perfection.

Key strategies to bring good return from exhibitions

  • Establish goals first: Before you place the order for Exhibition stand construction, be clear about the results you want to obtain from it. Why are you participating in the trade show? Is it just for marking the presence or there are explicit business goals? What all do you want to communicate by the exhibition stand?

  • Make stands that reflect your image: Always remember that the exhibition stand is your presence in the event. Hence, it should reflect the image of the organization and brand value. It should position your image well. Color code, theme, and interior should go in tune with the corporate identity.

  • Who is your target audience: The moment you assign the task to one of the best Exhibition stand companies in Dubai, the first thing it wants to know is, the target audience. The design of the stand should focus towards their needs and assumptions. What is the use of creating a fabulous stand that doesn’t bring any business for you?

  • Make sure you utilize every inch of available space: Booth space is expensive. You pay a hefty amount for every inch of it. Hence, it is quite obvious that you use it wisely and efficiently. Though Expo stand builders are expert in it, you should also pay proper attention towards it. Most of the exhibitions offer excellent height (up to 10 meters sometimes), maximize it for a better business benefit if there is no limit defined. Of course, you can’t build a stand which is 10 meters tall; there can be clever ideas like erecting a high arch or using a rotating sign in the middle of it. Experienced Exhibition stand makers know the best ways of using the height.

These tricks bring a fantastic return on investment from the exhibition stand.

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Know What Is More Effective For Your Ads – Emotions or Rather Facts

Advertisements are most spoken of as the nervous system of the commercial world. As our nervous system is created to provide us with all the possible sensations from objects, so the advertisement which is like the nervous system must awaken in the reader as many various forms of images as the object itself would excite.
Just imagine that there are two outdoor advertising campaigns for a brand of apple juice. The first billboard represents a bottle of apple juice in a multi-coloured print, exhibiting all the nourishing facts of the beverage: low calories, no sugars, multivitamins. With ripe apples and water drops, the billboard noticeably plays the healthy card, offering the product as a refreshing and invigorating beverage.
The second billboard displays more of a way of being or a mood. Think of a luxurious garden or a golden beach with a curvy and beautiful woman sipping from a glass of apple juice. Betting on an interesting element, the ad executes the product in a dreamy sensation. Drinking the juice may mean to take you to that paradisiacal backdrop.
You can very well see where this is going. The first ad is clearly relying on facts, while the second one appeals to your feelings. At the expense of a gross overview, it can be said that all ads are either emotional or either rational. Obviously, the degree in which an ad is any of the two is an additional problem that leaves us with a vast scale of potentials in terms of emotional influence.
So what kind of ads is most fruitful in convincing people to purchase a product? What do scientists say about it? Well, they just don’t have a precise answer to it. The brain is such an unpredictable and complex machine with a decision-making procedure resembling a complicated maze.
Research on the topic has however generated some fascinating results. Actually, customers favour rational ads for things of utility such as financial services, medicine and cars, while they favour more of an emotional tactic to more self-indulgent products such as beer, clothes or perfume. Age also plays a vital role like older consumers may favour emotional ads for nearly all the products they buy.
However, the most positive ads are those that have both cognitive appeal as well as broad emotions. They should simultaneously target persuasion, aspiration and emotions. Wondering why is it so? Well, every individual is capable of both irrational and rational behaviour. Even the most irritable or thoughtful people have a sentimental side, and the rational and emotional features tend to trigger different parts of the brain. In other words, if you want to encourage, you will also need to seduce.
Brand Me Advertising is an outdoor advertising company in Dubai that offers you with outdoor advertising that appeals the people and attracts them to your brand. We help in creating brand awareness with our attractive exhibition stands, digital stands and much more. Advertising in Dubai is now much easier with Brand Me Advertising. Let your customers speak about your brand and spread the good word of mouth about your brand. Let your brand be advertised by the best advertisement company in Dubai.

Certain Tips for Effective Use of AV on Your Display Stand

Audio and visual effects are one of the best ways to prompt your exhibition space. Colour graphics can work really well, but at times you need a little extra boost to be the best in the crowd of many. Effectively applying audio, video andlight can increase your chances for success. Here are certain tips for effective use of AV on your display stands:
Tip 1: Enable Your Product To Be In The Spotlight
Use effective lights to light up your product. Event attendees want to see what is available with you, so make is as noticeable as possible with lighting. You can highlight aseparate floor model or use an entire row of lights to brighten a shelf or any other display surface.

Tip 2: Don’t Blast & Irritate Attendees with Audio
If you have certain music or any other audio playing in your booth, be aware of the volume. You should not turn up the volume level that is uncomfortable and which scares the attendees. Maintain an appropriate level of audio that’s audible but not loud and irritating

Tip 3: Try Avoiding Washed Out Colours in Displays
Light that is too bright or powerful can washout colours and may result in items to look lacklustre. Make sure the right and appropriate level of lighting is generated for more visual effect. This may even include lowering ordimming them.

Tip 4: Keep Video Quality as High as Possible
In case your budget is low you may be interested to throw together a video at home. This could prove to be a loss to you if the finished product looks too unprofessional. Video quality is significant if you wish your visual media to have aninfluentialeffect. You may probably be better off with no video rather than presenting a low quality video to the viewers.

Tip 5: You Must Not Rely Completely on Audio to Get Your Message Out
Use audio as anadditionalfactor, not the chief delivery system for your communication. It’s not that easy to speak to strangers, specifically if you are too shy or very self-conscious, nevertheless it’s a must at an exhibition. You need to make sure you combine audio andvisual factors with human interaction to send a really strong message that’s more probable to convert attendees into warm leads.

Tip 6:Generate Videos at the Event and Even Share Them
You need to generate interest throughout and after the event by recording short videos of attendees that are visiting your booth. You can even capture pictures that can make your space look popular andbusy then upload them to your social media pages as well as yourwebsite. You can even upload on the spot from your smartphone during the particular event to generate a stir on social networks.
Brand Me Advertising is one such advertising company in Dubai who are known for their best display stands advertising services. We have produced anddesigned display stands for many top FMCG Companies. We help our clients in Dubai by help them create brand awareness for their products or services by advertising in Dubai. For any advice you can call us right now on 00971 55 2177280 or you can also write to us on info@brandmeadvertising.com.

Ways To Low Cost Outdoor Advertising

Small and medium-sized businesses know well that they need to advertise to increase sales but the actual cost of advertising might often be too expensive. But there is a saying that necessity is the mother of invention, so it won’t be surprising to find many SME’s looking for low cost options. The more inventive companies will look to their immediate resources and surroundings to find advertising locations they can use at a low cost
If you own the building you run your business from or if you have taken the place on rent but have the landlord’s consent then this can be aperfect place to advertise your services or the products you sell. This would not require approval as long as you adhere to the rules for the nature of signage you erect.
Any limitations would generally be related to the size, height level or lighting of the signage itself. Forecourts are another noticeable location for outdoor advertising but this should not be confused with exhibiting advertising on public streets in front of your building.
In going beyond fixed signage on buildings SMEs can also opt for vehicle wrapping or having signage applied to their company or staff cars which is a great way to deliver the message instantly. Additional low costing advertising in public places can also involve the use of signage advertising forthcoming events.
Brand Me Advertising is an advertising company in Dubai which is also one of the finest outdoor advertising agencies in Dubai that will provide you with a full service – design, installation,fabrication& maintenance provider of all types of indoor and outdoor signage solutions. We will help you get attention by people about your product or service at affordable cost and in the best way.
Let us quote your next project! We will discount our quoted price by 5% to thank you for giving us the opportunity to prove to you that we deliver on our promises!

Maximum Visibility with Outdoor Advertising

Outdoor advertising is the oldest form of advertising. It is basically all sort of advertising that attempts to influence the consumer while he is “outside of the home”. Be it while traveling in the metro or while taking tea break. Outdoor Advertising can be done anywhere be it in bus, airport, retail store,taxi, railway station,mall, etc.It is assumed that a human being devotes a third of his life outdoors. There are more people who are out of their homes than before, more cars per household, longer distances travelled and more time spent outside. Today there are more red lights, more traffic jams which leaves a person with idle time to look around at billboards.Not only can you reach mass viewers with Outdoor Advertising, but it also lets you target specific communities, ages, income levels,ethnic groups, etc.
The outdoor media comprises of outdoor advertising in numerous forms- such as posters, hoardings, billboards,etc. These can be stated as the traditional media options. There are non-standardized signs such as highway advertising, roadside signs and innovative mediums likemall advertising,transit advertising,etc. that all come under outdoors’ domain. Outdoor Advertising is supreme in its capability to supply long-lasting impressions, exposure, influence and frequency. Moreover, Outdoor Advertising communicates ideas at the lowest possible prices.Outdoor Advertising offers wide-ranging coverage and outstanding reach. It is the most observable media visible to everyone who goes outside to work, shop, play or study
Are you the one looking out for Outdoor Advertising in Dubai? Then Brand Me Advertising is the one for you who are one of the top outdoor advertising agencies in Dubai. Through outdoor advertising we ensure constant exposure of your brand. Outdoor advertising is unique because no other type of advertising permits your message to be exhibited 24 hours a day and seven days a week. We provide outdoor advertising which is Big, Bold and Colourful and is always on and always visible. We have also adapted to new technologies which have permitted faster production processes and quicker posting schedules. Throughoutdoor advertising we offer a continuous reminder, keeping your name, service or product fresh in your target user’s mind hence influencing your customers when they are on their way tobuying.
There are a lot of Advertising companies in Dubai but out of the rest Brand Me Advertising is the finest to create brand awareness and make your brand the best and the top from the others.

The Best Outdoor Advertising Agency

A lot of money is spent every year on brand strategies, in an attempt to make consumers aware of different brands. From soft drinks to mobile phones, brand awareness influences the choice of the people while buying the products.Brand awareness is related to the functions of brand identities in consumer’s memory and can be reflected by how well the consumers can identify the brand under various conditions. Building brand awareness is the first basic step for any company serious about its brand strategy. Increased consumer awareness is only one element of developing a brand strategy, but it is the most important one. The marketer’s goal is to set the brand apart from its competition, to single it out and convince consumers of the brand’s merit.
In the past, marketing was very much a one-way communication. Companies and businesses would come up with clever ways to communicate their products to the clients, and potential customers would go through these ads and brochures. Eventually, some of them would come into the shop, restaurant or other corporate establishment for shopping, dining or browsing. However, with the development of technologyin the 21st century, interactive marketing has a tremendous presence in the world and can have seriously positive benefits for your business. Brand Me Advertising is a prominent advertising company in Dubai offering you printing services, display stands and all the latest outdoor advertising concepts you need to let your brand stand out from the others and stay ahead of competition. It provides Traditional & Digital Signage services to the clients that will benefit them being able to engage customers or audiences and extend the reach and effectiveness of marketing messages.It has served several clients and has an extensive amount of experience in signage. It is best known for its creativity and creates one of the best Exhibition Stand Builders in Dubai. Outdoor advertising works well for promoting your product in specific geographic areas. Gain customer loyalty and make the customers interested in your products through Brand Me Advertising.
Brand Me Advertising is one of the best Advertising Company in Dubai. It is proud to have designed & produced display stands for many leading FMCG Companies which are also used in supermarkets and hypermarkets for selling goods. So now if it’s about outdoor advertising then you know well that Brand Me Advertising will help you with it.

From Nothing To Something

In today’s competitive world, surviving of a product in the market is very difficult. Marketing and Advertising a product is a necessity in today’s world. Product life depends on the publicity of the product. Greater the publicity higher will be the visibility of the product. If a product is being produced but no one knows about the product then there will be no sales.Spreading awareness about the product is equally important as maintaining the quality of the product. Giving the product an appropriate name and increasing visibility of the product is important as far as growth of the product is concerned. People have many options in the market, so it’s essential that your product should have a positive impact towards people and more people should buy the product.
What is the use if the product is of high quality and has many features but no one knows about it? Brand Me Advertising is one such advertisement company in Dubai which provides branding of the product. It provides services like Signage’s, exhibition stands in Dubai, Display Stands, digital printing services in Dubai, LEDs, Light Boxes and many more. Brand Me Advertising will help your product be recognized among the competing products in the market. It ensures that their client’s products receive hundred percent visibility which in turn will help the clients to grow their business. A product will remain famous among the audience only if it is branded effectively. Brand Me Advertising is one of the best exhibition stand builders in Dubai, they offer you premium advertising services that give a much required identity to your brand. It also attracts customers towards the clients business and it utilizes the possibilities of signage in all ways. Brand Me Advertising is cost effective. They have specialized designers who are very innovative and creative. You can also consult to the designers in case you want them to do work according to your own plans. Making your product extra ordinary out of the ordinary is the aim of Brand Me Advertising.
So now if you want your product to look best out of the rest then Brand Me Advertising is the one for you. Create brand awareness and get brand recognition. Now you can gain customer loyalty and make the customers interested in your products through Brand Me Advertising.

Many Services Under One Roof

A product is useless if the customers are not willing to buy it. When it comes to advertising a product or advertising number of products of a company then a lot of care and attention is needed for it. Moreover it’s very much important for people to actually remember the brand. Branding and advertising is said to be effective when people actually look forward to buy the product and recommend others to do the same.
Brand Me Advertising is one such advertisement company in Dubai which provides branding of the product. It offers many services to their clients. Brand Me Advertising provides services like Signage’s, exhibition stands in Dubai, Display Stands, digital printing services in Dubai, LEDs, Light Boxes and many more. It is a very good Outdoor Advertising Agency in Dubai. Outdoor Advertising has proven to be the most effective way of promoting a product because people often observe a lot of things when they are out of their homes. Being creative and attracting the people is the best way to excel in advertising. Brand Me Advertising uses these ways in the most effective manner. Also, their charges are affordable and their work is adorable. If You want then you can even consult the designers to do work according to your plans. Brand Me Advertising is one such company that provides a host of services to their clients in various sectors. Some of them include transport networks, construction, leisure & hospitality, retail, fuel retailers, automotive, and more.
So now if you want to brand your product or advertise it then Brand Me Advertising is the best one for you. Wanting you to excel is the aim of Brand Me Advertising. Take advantage of the services that Brand Me Advertising provides with the most convenient prices.

Visibility At It’s Best

Many people today have come up with their own businesses. For their business to be effective they need to advertise it and brand in the best possible manner. Branding gives your product a different identity not only in the market but also in the eyes of the customers. Through branding people get aware of the product and also people start purchasing the product that the company offers. But the point is that Branding is best effective only if it is done in the most appropriate way. Basically branding so that the people are able to remember the name easily and associate it with the product.
Brand Me Advertising is the Advertising Company in Dubai and this company will help you brand your product in the best possible manner through various means. It also provides digital printing services in Dubai.Brand Me Advertising provides Traditional & Digital Signage services to the clients which will benefit them being able to engage customers or audiences and extend the reach and effectiveness of marketing messages. It is also one of the best signage companies in Dubai.You can now order for signage boards of different sizes and styles according to your budget. Brand Me Advertising also provides exhibition stand.An exhibition stand designer will help design the perfect stand to make your event the best. You can consult the designer and also give suggestions on what has to be done according to you.
So now you know in what way Brand Me advertising can help you reach your goal and it’s one of the best printing & advertising company in Dubai. It also provides services at the best affordable prices.

Benefits of display stands

Any marketer will be able to tell you the significance of display advertising, whether it is used in a trade show, exhibition, fair, road show, and store or kept to a cash counter. If properly used, display stands are one of the best and the cheapest forms of advertising that is difficult to miss. Today the display stands are portable and therefore it becomes easy to manage. From a functional perspective, a display should focus on the consumer’s wish to purchase goods and should grab the attention, interest, desire, memory, and a series of mental activities.

In addition to color, text, graphics, and other elements of interior design the display stand embodies the use of POP advertising functions. A display of goods must be met to convey information and the sales functions of goods and should have a personal style and structure design.

Brand Me Advertising is proud to have designed & produced display stands for many leading FMCG Companies. They have also designed stands which are used in supermarkets and hypermarkets for selling goods. Brand Me advertising is one of the leading advertising agencies in Dubai. Designing an attractive and informative product display stand and executing the fabrication of it with expertise and completing the installation on time is an everyday practice at Brand Me Advertising.

Brand Me advertising not only designs custom display stands but they also offer a wide range of portable stands which are convenient for taking to different places like events, exhibition, overseas, etc. So for the best results of display stands contact Brand Me.