Steps To Reach To Your Appropriate Target Audience

Features such as clarity and design of your particular message are the most important facts when it comes to the achievement of your ad, but only if the campaign is able to reach the appropriate audience. So, before designing your campaign, you should first properly define your audience and their precise habits. Do not let your ad speak out to ears that aren’t hearing!

There are three key questions you need to ask yourself:
1. Who is your target audience?
You need to keep in mind things like:
Age
Income Level
Gender
Ethnicity
Sexuality
Family Role (mothers, grandparents, etc.)

2. What is their lifestyle like?
Lifestyle is the distinctive way of life of an individual, culture or group. It describes consumers and thus it shouldn’t be ignored when developing your marketing plan.
When selecting a location for the particular ad, think of your targeted individuals and the locations they go to and not just the busy areas.
So for that you need to make sure to answer the following questions:
Where do they actually spend their free time?
Cinemas
Gyms & sports grounds
Theatres
Universities
Museums & exhibitions
Public spaces (parks, markets)
Concerts

What are their travelling routes?
High streets
Train Stations
Bus stops/routes
Airports
Underground stations
Junctions

Where do they usually shop?
Shopping centres
Local markets
Supermarkets
High streets (e.g. Oxford Street)

3. When should you actually advertise?
You need to take into consideration the time span your audience would most likely be interested in your particular product. If you want to increase the sales of your flower shop, festive days are your best bet. Likewise, all businesses can take advantage of the bank holidays, when ads get more witnessed, as more people are passing the roadways. Here are some more thoughts:
Back to school period
Valentine’s day
Father’s/ Mother’s day
Religious holidays
Sales periods
Bank holidays
To sum up, in case you want to effectively target specific age groups you need to know exactly where and when to advertise. So think of the particular points listed above when planning your campaign to get assurance that your ad will be an achievement.
Brand Me Advertising who is a well known advertising company in Dubai will help you reach your target audience with our latest technology. When you create your signage, you should create it considering your target audience and now you can get advantage of the best signage company in Dubai. We do not provide you with usual material for advertising; we offer you something new and unique so that people will remember your brand well. There are many signage companies in Dubai but you will find uniqueness in our services.

Why Outdoor Advertising Proves Beneficial To SMEs

Do you believe that outdoor advertising is only for big firms? Below are certain reasons why outdoor advertising is beneficial to small and medium enterprises (SMEs).
• It Helps To Make Your Brand Stronger
Advertising on the lanes will help you to build your brand quickly. Generally people associate outdoor ads with professionalism and big money – how would amateurs probably manage to be sitting next to great brands? Moreover, revealing your name and your logo out in the open will make people remember it much easily.

• Outdoor Advertising Enables You To Get Power
While watching a video on YouTube or reading a magazine, you can perhaps choose whether to have a look at the ads or simply skip them totally. With outdoor advertising it is like this, you can’t just close your eyes and completely avoid the ads on the lanes.

• Frequency In Views Rises
Just having a glance of the ad will probably not influence anyone. Watching it twice a day while going to work will definitely have an impact on the mind. Targeting people’s main driving or walking routes such as junctions and main roads will result in lasting and repeated impressions.

• Targeting Gets Much Better
Usually, people are likely to shop on their regular routes to and from work. Not very frequently do consumers travel around new areas when it comes to spending their money or shopping. You can target the local community by informing them about your product and redirecting them to your business with effective outdoor advertising.

• Engage More Audiences
As an SME you may need to pull as much attention to your business as possible, and not only from your target demographic. With outdoor advertising you can catch almost everybody’s attention in a particular area. When you tend to buy an ad in a particular magazine, your ad will only be viewed by a specific audience.
Billboard ads outside common junctions as well as busy roads allow you to grab the attention of passers-by for couple of seconds. But, people sitting in public transportation are more expected than those sitting in their private car to have a glance through the window, since they are not involved in driving the vehicle. You need to be sure to grab their attention with appealing copy.
Are you the one looking out for top outdoor advertising agency in Dubai? Your search is now over because Brand Me Advertising, an advertising company in Dubai, ensures instant exposure of your brand to passers-by by their most effective Outdoor Advertising in Dubai. We ensure that our outdoor advertising is Big, Bold as well as Colorful so that it can grab the eyeballs of many. So when your product or service needs to be advertised in Dubai, then do remember us and we guarantee you that you won’t be disappointed!

Maximum Visibility with Outdoor Advertising

Outdoor advertising is the oldest form of advertising. It is basically all sort of advertising that attempts to influence the consumer while he is “outside of the home”. Be it while traveling in the metro or while taking tea break. Outdoor Advertising can be done anywhere be it in bus, airport, retail store,taxi, railway station,mall, etc.It is assumed that a human being devotes a third of his life outdoors. There are more people who are out of their homes than before, more cars per household, longer distances travelled and more time spent outside. Today there are more red lights, more traffic jams which leaves a person with idle time to look around at billboards.Not only can you reach mass viewers with Outdoor Advertising, but it also lets you target specific communities, ages, income levels,ethnic groups, etc.
The outdoor media comprises of outdoor advertising in numerous forms- such as posters, hoardings, billboards,etc. These can be stated as the traditional media options. There are non-standardized signs such as highway advertising, roadside signs and innovative mediums likemall advertising,transit advertising,etc. that all come under outdoors’ domain. Outdoor Advertising is supreme in its capability to supply long-lasting impressions, exposure, influence and frequency. Moreover, Outdoor Advertising communicates ideas at the lowest possible prices.Outdoor Advertising offers wide-ranging coverage and outstanding reach. It is the most observable media visible to everyone who goes outside to work, shop, play or study
Are you the one looking out for Outdoor Advertising in Dubai? Then Brand Me Advertising is the one for you who are one of the top outdoor advertising agencies in Dubai. Through outdoor advertising we ensure constant exposure of your brand. Outdoor advertising is unique because no other type of advertising permits your message to be exhibited 24 hours a day and seven days a week. We provide outdoor advertising which is Big, Bold and Colourful and is always on and always visible. We have also adapted to new technologies which have permitted faster production processes and quicker posting schedules. Throughoutdoor advertising we offer a continuous reminder, keeping your name, service or product fresh in your target user’s mind hence influencing your customers when they are on their way tobuying.
There are a lot of Advertising companies in Dubai but out of the rest Brand Me Advertising is the finest to create brand awareness and make your brand the best and the top from the others.

Many Services Under One Roof

A product is useless if the customers are not willing to buy it. When it comes to advertising a product or advertising number of products of a company then a lot of care and attention is needed for it. Moreover it’s very much important for people to actually remember the brand. Branding and advertising is said to be effective when people actually look forward to buy the product and recommend others to do the same.
Brand Me Advertising is one such advertisement company in Dubai which provides branding of the product. It offers many services to their clients. Brand Me Advertising provides services like Signage’s, exhibition stands in Dubai, Display Stands, digital printing services in Dubai, LEDs, Light Boxes and many more. It is a very good Outdoor Advertising Agency in Dubai. Outdoor Advertising has proven to be the most effective way of promoting a product because people often observe a lot of things when they are out of their homes. Being creative and attracting the people is the best way to excel in advertising. Brand Me Advertising uses these ways in the most effective manner. Also, their charges are affordable and their work is adorable. If You want then you can even consult the designers to do work according to your plans. Brand Me Advertising is one such company that provides a host of services to their clients in various sectors. Some of them include transport networks, construction, leisure & hospitality, retail, fuel retailers, automotive, and more.
So now if you want to brand your product or advertise it then Brand Me Advertising is the best one for you. Wanting you to excel is the aim of Brand Me Advertising. Take advantage of the services that Brand Me Advertising provides with the most convenient prices.

All about “Signage” at Brand Me Advertising in Dubai

With the increase in the number of advertising ways it becomes important to select the right medium to promote the product. One of the ways of advertising is ‘Signage’. Signage refers to the design or use of signs and symbols to communicate a message to a specific group, usually for the purpose of marketing. Signs are any kind of visual graphics created to display information to a particular audience. This is typically manifested in the form of way finding information in places such as streets or on the inside and outside of buildings. Signs vary in form and size based on location and intent.

The placement of the signage depends upon a number of factors which include the target audience, point of purchase customer visibility, the company profile and many other things. The main purpose of signs is to communicate, to convey information such that the receiver may make cognitive decisions based on the information provided. Light-emitting diode (LED) technology is frequently used in signs. As an advertising medium, Digital Signage works so well because it strikes the perfect balance between subtly and “in your face”. Digital Signage is a type of electronic display that is used to advertise and build awareness of new products. The images are displayed via LED, LCD monitors and may be projected as well.

Brand Me advertising is one of the best Signage companies in Dubai. Brand Me Advertising is a full service outdoor signage solution which includes design, fabrication, installation & maintenance provider and many more. Brand Me’s product offering ranges from Acrylic Signage, Metal Signage, Wooden Signage, LED Sign, Neon Sign, Architectural Signage, Retail Signage, Rooftop Signage, Billboard, Hoardings, Directional Signage, Way Finding Signage, Plotter-Cut Vinyl, Dimensional Letters/ Logos, Illuminated Signs, Structure Fabrication, Booth Signage & Graphics, Scoreboard, Barricades & Graphics, Window Vinyl, Canopies, Awnings, Laser Cutting, Water Jet Cutting, CNC Routing, Dimensional Fabrication, Etching & Engraving, Acrylic Embedment, Sandblasting, Fulfillment, Installation, Specialized Products.

The advantage of Signage is that it grabs attention in a more subtle way – Whereas traditional advertising methods such as television, print and radio capture attention in a more direct manner. The high definition displays combined with vivid colours and the ability to include elements such as news feeds and online video allows advertisers to break through the noise (associated with traditional advertising) and connect with customers.

So choose Brand Me the best advertising company in Dubai to promote your product through signage or any other medium

Innovation is the motto of Brand Me Advertising

When was the last time you saw something new and innovative in outdoor advertising and really liked it?? Today when we go out we always find the same type of banners, same type of signage, same type of displays. Every ad has more or less the same message which is put up in a similar way. Due to this outdoor advertising has become boring and monotonous and people hardly notice the ads.

But Brand Me advertising is an advertising company in Dubai which provides creative and innovative outdoor advertising solutions to their clients. Even if your message is similar to that of the others then too Brand Me advertising will put it up in such a way that it will definitely grab more eyeballs. Brand Me advertising ensures their clients hundred percent visibility which in turn will help the clients to grow their business.

Brand Me advertising provides many services which include signage, exhibition stands, digital printing services, branding, interiors and LED services. At Brand Me advertising creation of innovative solutions and cutting edge visual communication for products is unique for every client. Brand Me advertising is one of the best advertising companies in Dubai which assures their clients to present their products in most creative and innovative way.

 

Benefits of Outdoor Advertising

Outdoor advertising also known as OOH (out of home advertising) reaches the consumer while they are out of their home. With so many mediums of advertising it becomes very difficult to select the medium which suits your product the best but outdoor advertising has its own benefits which cannot be matched by others. Outdoor Advertising provides broad coverage and targeted market reach. It is the most visible media exposed to everyone who goes outside of the home to work, school, shop or play. Not only can you reach mass audiences with Advertising Company In Dubai, but it also allows for targeting specific communities, ethnic groups, ages, income levels, and other diverse audience segments. Outdoor Advertising can be situated in locations reaching everyone coming into or leaving your specific market area. You can pinpoint your prime target areas exactly.

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Brand Me Advertising is one of the leading advertising agencies in Dubai. It provides various advertising services to their clients who include signage dubai, exhibition stands, digital printing, display stands and many more. Brand me advertising have successfully been involved in new signage roll outs, changeovers, improvement and restoration projects for many of their prestigious clients. Brand me advertising are also professional exhibition stand builders and they aim to catch the visitors attention with respect to design and stand quality. So that is definitely going to help your product your product well.

Call us now on 00971 55 2177 280, or write to us on info@brandmeadvertising.com for a free quote.